Brand Identity
Merch
Experiential
Animation
3D
2024
Role:Creative Director
Agency: Hovercraft
Designers: Joyce Kim, Ash Jo
3D: Zack Williams
Animation: Friends of Mine
Experiential CD: Matt Fajohn
Developers: Justin Gitlin, Olivia Ruiz-Knott
Build: Bednark Design & Fabrication
Coinbase

Our mission was to help Coinbase take Crypto to the moon. For All Star Weekend 2024 I worked with Hovercraft studio to oversee the branding and merchandise for the Coinbase Moonshot event as well as aid in the look and feel of the physical space, screen animation and game play.













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